Thinking Activity: Cultural Studies in Practice: Frankenstein & Writer's Market

writer, artists and their marketing.

Before people do business with other people, they want to know who they are doing business with. They make a complete bio on the website; Make sure you include pictures, location, contact information, reviews and other important information. There are a lot of brick and mortar business owners using author's help. Many authors create public relations articles to help their customer image. Give everyone you receive a business card, and let them know what kind of writer you are and how you can help them achieve their goals.

Social media marketing is undoubtedly one of the best methods of marketing. Every social media site has its pros and cons, so be sure to create an account on every major site, such as Facebook, Twitter, Google+ and YouTube. Experiment to see how each site can benefit your business. Becoming a movie on racism has some inciting public talk in social media, and it benefits the audience. Write and place articles on high quality article directories. High-quality article directories are usually directories that do not compensate their contributors in any way; This will reduce the amount of low quality or spam articles. Make sure you link back to your site in the submitted articles.

Don't be afraid to meet new people. You never know who will come in and help your business succeed. By constantly meeting new people, you can grow your customer base faster. Your business is based on the relationships you build with people.Image depicting Craigslist shown in Take advantage of free ad sites like Image Craigslist via Crunchbase. You can also post ads on local paper. Many people still search for classified ads to find services.

Copyright is a legal concept describing rights given to creators for their literary and artistic works which include books, music, works of fine art such as paintings and sculpture, as well as technology-based works such as computer programs and electronic databases. A work does not need to be published or ‘made available to the public’ to be protected. It is protected from its creation. As seen earlier, copyright law protects only the form of expression of ideas, not the ideas themselves. The creativity protected by copyright law is creativity in the choice and arrangement of words, musical notes, colors and shapes. Copyright law protects the owner of property rights in literary and artistic works against those who ‘copy’ or otherwise take and use the form in which the original work was expressed by the author. To qualify for copyright protection, a work must be original. An original work is one that ‘originates’ in its expression from the Managing Intellectual Property in the Book Publishing Industry 13 author, that is, the work was independently created and was not copied from the work of another or from materials in the public domain. The exact meaning of originality under copyright law differs from one country to another. In copyright law, originality relates to the form of expression and not to the underlying idea.

The Da Vinci Code Case

The copyright infringement case against the publishers of The Da Vinci Code was brought by Michael Baigent and Richard Leigh, two of the authors of a

1982 non-fiction work, The Holy Blood and The Holy Grail. At the center of the dispute was a hypothesis presented in The Holy Blood and The Holy Grail concerning the early Christian legend of the Holy Grail. The core of the authors’ hypothesis was that references to the Grail in early manuscripts were disguised references not to the chalice, but rather to the bloodline of Jesus Christ. Baigent and Leigh used six known ‘indisputable’ historical facts, or supposed facts, though their conclusion was the result of ‘historical conjecture’ based on those facts. This quasi-historical approach was also the basis of various other published hypotheses. Baigent and Leigh claimed copyright in the literary work and alleged that Dan Brown, author of The Da Vinci Code, had copied the way in which they had made the sequence of connections of the facts of the merging of the bloodlines. Since there was little copying of the actual text of The Holy Blood and The Holy Grail, the claim was that there had been non-literal copying of a substantial part of their literary work. The Holy Blood and The Holy Grail is comprised largely of historical facts, which are unprotectable ideas. Baigent and Leigh, therefore, based their case on the claim that Brown had taken a substantial part of the “manner” in which they had expressed those ideas. The court held that, while the evidence was clear that Dan Brown had drawn on the Holy Blood and The Holy Grail, this did not mean that he had infringed copyright in the book. Rather, he had used the book to provide general background material.